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PORTFOLIO

BRAND STRATEGY

Experience in developing and executing brand strategies that drive engagement and market differentiation.

THOUGHT
LEADERSHIP
Proven ability to establish and elevate thought leadership through strategic content development, executive communications, and industry engagement.
VIDEO
PRODUCTION
Emmy-nominated and Parthenon Award-winning writer and producer. Experienced in video production, overseeing concept development, storytelling, and execution.
STRATEGIC
STORYTELLING
Strategic storyteller that connects audiences and strengthens brand positioning through integrated marketing strategies.
PUBLIC & MEDIA RELATIONS
Proficient in public and media relations, leveraging strategic storytelling and targeted outreach to secure strong placements, enhance brand visibility, and position executives as industry thought leaders.
MARKETING
COLLATERAL
Develops compelling marketing collateral with creative direction and copywriting. Skilled in crafting a wide range of assets, including brochures, digital ads, presentations, and direct mail, ensuring alignment with brand strategy and market trends.
EVENTS &
PARTNERSHIPS
Plans and executes events and sponsorships, creating impactful experiences that enhance brand visibility.
DIRECT
RESPONSE
Experience in direct response marketing and lead generation, leveraging targeted campaigns, data-driven optimization, and multi-channel strategies to drive conversions and maximize ROI.
DIGITAL
MARKETING
Experience in digital marketing, leveraging social media, web strategy, and data-driven insights.
Dana on WHNT.jpg
SPOKESPERSON
Effective company spokesperson,  communicating brand messaging, representing the organization in media interviews, and engaging with stakeholders to enhance reputation and build strong relationships.
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